Wednesday, May 21, 2014

It's See Ya Later NOT Goodbye

I've been thinking about doing this for quite sometime now. It's most definitely been something I've really had to think about very seriously & kind of just let my brain slowly begin to accept. I've changed, I'm no longer the 20-something year old that started this blog. I no longer know/have the energy/ time to keep up with everything that's happening in the fashion world & quite frankly I don't want to. 

Since becoming a mother, a lot of things have changed in my life & by a lot I mean tons (I listed a few things up top). I also don't feel like I relate to any young thang not because I'm not young but we kinda speak a different fashion language now. Don't get me wrong, I still love & will always love fashion but now I seek comfort over what's in over the last 8 months alone I've bought 3 or four pairs of sneakers. WHy? Cause they're comfy.  I just don't feel like the same person I was back in 2009. I guess that's part of growing up isn't it? & accepting that realisation has made me both a bit sad for my past life & surprisingly content & open for what's about to happen with this new one.  I feel like a fresh high school graduate (with tons more responsibility of course) & anxiously awaiting the next thing that will shape this new part of my life.  Being in this limbo phase has been really tough on my self-esteem but I feel like I'm working my way through it & bits of this new reality will start to piece itself together.

For everyone that has supported me & been a part of my journey THANK YOU OH SO MUCH for being there for me & this blog. I don't think I could have made it or that this blog could have survived for as long as it did without you. To my lovely husband, thank you for being you & putting up with me reading out my posts & for editing them despite drowning in your own work.  To my beautiful family, & sexy friends (you all know who you are) you guys inspire me every day I thank you for being my constant muses. To my munchkin Badoori, I love you & thank you for making me grow up. To Beedo, for telling me to come full circle by actually letting go of this blog. I only gots love for you!

& finally to my former blogger self, Pretty Fashion Forward, thank you for giving me an outlet to express myself. I now set you free to make room for the new me (cheesy but OH SO TRUE).

Stay tuned, not sure for what but I'll let y'all know when I do!

Follow me on my new/old account: aysha_mattar (nothing's better than being & accepting yourself me thinks).

Lots of love, hugs, lollipops to you all,


Tuesday, January 21, 2014

PrettyFashionForward + Huggies Journey = ?

Oh, wow! So the last time I posted was way back in June. 

A LOT has happened since then obviously. I went from being PrettyfashionForward, the fashion blogger, to the Huggies Journey mama-to-be & now, here I am trying to figure out how to combine those two together. 
Let's face it, I am no longer that 20-something skinny mini anymore (yes I will admit to my skinniness now that I'm anything but). I am a 30 something mama, with a brand new body that I'm trying to embrace & love (let's face it, it not only carried a baby for a little over 9 months but it also pushed one out). It's been an intense life change with SOOOOO many ups & downs. & as I find my feet & my brand new mommy sense of fashion I thought it was time to transform the old me & bring her more in touch with this new me. The new me that I'm still getting to know as well. 

Here we go...

xoxo for now,


Wednesday, June 19, 2013

Ready to Go the Pregnancy Diaries: Stripes Galore

What I'm Wearing:
Monochrome Dress by Beyond Vintage at Mimosa Boutique
Tiger Print Scarf by Zara
Nude Sandals also by Zara

Who said pregnant ladies can't wear stripes? I don't know if anyone did but I'm assuming a stylist somewhere must have at some point BUT what makes these stripes super unique is the haphazard print plus the sold black in the corner & on top draws your eye away from the intense print in the center & away from my ever expanding midrif. I added the tiger scarf into the mix to induce even further chaos.

xoxo for now,

P.S. Song of the Day: Treasure by Bruno Mars (Oh my! He's done it again! I love him I honestly do! & his videos are just pure entertainment. What did we do before Bruno Mars & Zara. Absolutely, positively love how super feel good it is & I hope you do too.

Tuesday, June 18, 2013

Ready to Go the Pregnancy Diaires: Tight is Alright

What I'm Wearing out to Lunch:
Blue Strapless Dress by Zara (told you guys it was my go to place)
Scarf by Mango (a gift from my sister)
Espadrilles by Soludos
Accessories: Same as always

The only time I've felt confident enough to wear a super tight dress was now. I don't have to stress or worry about whether I have a belly cause DUH I'm pregnant & at least it's not ALL fat. So, yes, pregnancy to a certain extent has made me more confident & daring, I'm actually enjoying wearing things I would have NEVER EVER dared to before. Who woulda thunk huh?

xoxo for now,

P.S. I'm continuing my search for all the things I need prior to baby Peanut's arrival. Yes, I'm on the brink of complete panic but I"m trying to keep things neat & organised. If you come across the motorola mbp1000 digital video monitor anywhere please let me know. My cousin Lulu told me about it yesterday & I've been searching for it non-stop!
P.P.S. Song of the Day: Be My Baby by the Ronettes (I woke up with this song stuck in my head. Maybe it's because I've been thinking about baby a lot over the last few days or maybe because I just really feel like watching Dirty Dancing subconsciously. Whatever it may be, I'm taking you WAAAY back into time so sit back, relax, & enjoy!)

Tuesday, June 11, 2013

Isabel Marant Pour H&M

I am BEYOND excited about this collaboration because I am in LOVE with Isabel Marant. No like seriously IN LOVE with her designs. I can't wait! Worried I won't be able to make it to the launch because my little munchkin will be here but a soon-to-be mama can still dream!

Who? Isabel Marant for H&M
When? November 14, 2013
Where? Around 250 stores will give you more information soon


P.S. Watch the interview with this fabulous woman below.

P.P.S. Song of the Day: I Need Your Love ft Ellie Goulding by Calvin Harris (I absolutely love this song & it's such a pick me up! Enjoy!)

Monday, June 10, 2013

Ready to Go the Pregnancy Diairies: The Short of It

What I'm Wearing:
Leopard Print Jersey Top & Shorts both by Zara
Espadrilles by Soludos
Accessories the usual suspects. Click here for necklace info & here for ring info

The power of a comfortable pair of shorts for a pregnant women is unmatched. I find them extremely homely like a much needed hug (when your pregnant you need plenty of those too). My appreciation for all things Zara related continues to grow throughout this pregnancy because they seriously make comfy & affordable clothes that you won't feel too bad about tossing out in a couple of months time. My cousin used to tell me when she was pregnant she lived in shorts cause they helped keep her thighs separate  I didn't get it then but I sure do get it now. Your poor thighs literally have no where to go other than rubbing into each other which creates extreme uncomfort & friction. THANKFULLY, now, I can control that added annoyance.


P.S. I'm seriously in a Fleetwood Mac state of mind cause the hubby & I were talking about just going crazy & taking my pregnant self half way across the world just to attend one of their concerts. Sadly, too much of a trek & although I deeply love them I'm hoping they'll by some miracle end up in the Middle East some time soon (fingers crossed). For you lucky people everywhere in the world who might get the chance to see them in concert, please note that I'm super jealous & would like a souvenir if possible. & also, I'm attaching the tour dates for ya here
P.P.S. Song of the Day: Everywhere by Fleetwood Mac (I tried looking for a cover of this song because I think I've put it up as my SOTD before BUT I just couldn't do it. Why look for a replacement when the original is pure perfection. I'm introducing my baby officially to the wonderful world of Fleetwood Mac today because it's just time to. Enjoy!)

Friday, June 7, 2013

Ready to Go the Pregnancy Diaires: Clashing Prints

What I'm Wearing:
Grey Top by Zara
Stripped Pants by Shaikha (Bahraini based designer)
Scarf by Bimba & Lola
Sandals by Tory Burch

Hey guys, sorry I've been majorly MIA for a month now but I've been in & out of town & had to take a couple of days to kinda recoop & get back into my routine. Sadly, I'm at a way slower pace now as I approach my third trimester. Forgive my awkward stand in the above images, I've been standing, walking, & even sitting awkwardly since my tummy popped!


P.S. Please follow my Huggies Journey account on instagram to see what I've been up to & to monitor my bump.
P.P.S. Song of the Day: My Body by Young the Giant (it's been a while since I've posted a Young the Giant song so thought it would be appropriate now! Perfect weekend tune in ma opinion! Enjoy!)

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