Mad about Marni at H&M

OOOOOOOOOOOOOOOOOOMMMMMMMMMMMMMMMMMMMGGGGGGGGGGGGG!

I just saw this video (about the Marni at H&M collection) & FELL SOOOO DEEPLY IN LOVE with every single bit of the collection, video, location, everything basically.  The magic of great advertising & directing (yes, that is Sophia Coppola & I'm sure Bahrainirants is gonna love it even more now) is making your audience get drawn into this 'world' that you, the director, have created & letting them get lost in the emotions that your character(s) experience. This short film, I swear to you it is one, does just that! I was drawn in, fell in love in Marrakech & looked ever so stylish doing so in of course Marni at H&M.

I hope you enjoyed it just as much as I did,

xoxo for now ma PFFers,

P.S. Thanks to my friend Noofie for showing me this AMAZING ad! I absolutely love it!

P.P.S. Video of the Day: Wanna know how this entire campaign video came about? Thought you might which is why I'm sharing! Isn't it such a friggin' great everything?! & yes, now I understand why Bahrainirants is in love with Sophia Coppola! She's magic!

P.P.P.S. Song of the Day: Avalon by Bryan Ferry (Yes, I'm that in love with this ad! I never heard this song before now so thought I'd save you the hassle of searching because I'm sure you've fallen in love with it too (I'm assuming here). Such a GREAT song for such a GREAT ad!)